A new poll reveals a tight Senate race between Ted Cruz and Colin Allred, with Cruz leading by just 1%. The survey highlights key voter concerns, including immigration and the economy.

According to a new survey, Sen. Ted Cruz and Rep. Colin Allred are nearly even for a Texas Senate seat. Cruz leads Allred by one percentage point in the latest Emerson College Polling survey, issued on Wednesday, with 48% of likely voters favoring Cruz and 47% supporting Allred.
Cruz led Allred by four points in September, but the fight has tightened. According to the poll, Allred's increased name recognition may be helping close the gap. "Allred’s name recognition has improved since last month," said Emerson College Polling executive director Stephen Kimball. "The percentage of respondents who had never heard of him dropped from 18% in early September to 10% this month."
The poll shows Texas voters' top concerns as the election heats up. Immigration is 32% of respondents' top priority, followed by the economy at 26%. Healthcare (5%), abortion availability (11%), and democracy risks (8%), are also important.
Both candidates are ramping up their Texas campaigns as Election Day approaches. Cruz has focused on border security and economic growth, whereas Allred has focused on healthcare, abortion rights, and democratic principles. The decreasing difference shows that both candidates are fighting for every vote in a Republican stronghold that is changing politically.
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